Bettinardi launches new BB Series putters, unveils Inovai

“Classic Bettinardi, with a modern flair.”

That’s how Sam Bettinardi describes his company’s new BB Series, which will please golfers looking for something a little different from Bettinardi’s most wide-ranging putter line.

The putters use a Midnight Black PVD finish that flashes subtle rainbow accents. The finish is paired with lime green paintfill, as well as a lime green grip. Connecting those parts is a new Brushed Nickel shaft, which is stepless, glare-free, and of course has a lime green shaft band.

Putter enthusiasts will recognize the BB Series’ BB1, BB1F and BB8 putters, which have undergone small tweaks for 2016. Totally new, however, is the BB40, a low-profile mallet that offers big forgiveness.

The launch also includes a retro-styled putter — Bettinardi’s Studio Stock #6, an ode to the famed 8802 putter. It extends the Studio Stock family to three putters, including the Studio Stock 2 and Studio Stock 16 that were released in late 2014.

Last but not least is the company’s Inovai 3.0, the newest multi-material putter from Bettinardi. Continue reading for more details on the new Bettinardi putters, as well as Sam Bettinardi’s thoughts on each model that will be in stores Jan. 16, 2016.

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