Bettinardi Golf and UNIMATIC Launch Limited-Edition Watch Collection

Bettinardi x UNIMATIC Collection will be available online in THE HIVE™ at on Thursday, February 29th at 10 a.m. CST. 

Tinley Park, IL - Bettinardi Golf, maker of the world’s finest precision-milled putters for over 25 years, is introducing a first-of-its-kind collaboration with the debut of an exquisite watch collection in conjunction with UNIMATIC, Italian watchmaker of limited-edition timepieces. This marks the first time in Bettinardi's history that it will offer timepieces, further solidifying its commitment to excellence and innovation. 

Crafted with precision engineering and meticulous attention to detail, the Bettinardi x UNIMATIC limited-run watch collection will feature two models, the Modello Uno U1-BF and U1-BFN. Each timepiece is designed to meet the discerning tastes of golf enthusiasts and watch connoisseurs alike, offering unparalleled performance both on and off the golf course. 

Bettinardi x UNIMATIC Watch Collection

“Having long admired the craftsmanship of UNIMATIC, we are proud to collaborate and unveil our inaugural limited-edition timepieces,” said Sam Bettinardi, President of Bettinardi Golf. “This partnership epitomizes the shared values of our brands, and marks a momentous occasion in the realm of timepieces for golfers worldwide” 

“We are happy and proud to work on this special project with Bettinardi: their excellent quality products blending at its finest both product design and mechanical execution are inspiring and resonate with our company ethos,” said Giovanni Moro, founder and CEO of UNIMATIC. 

Key features of the Bettinardi x UNIMATIC limited-edition watch collection models include: 

Modello Uno U1-BF and U1-BFN 

Made in Italy, the models are distinct in appearance, with the U1-BF featuring a silver acid etched dial with Bettinardi’s Flymill pattern and the U1-BFN featuring a black acid etched dial with Bettinardi’s Honeycomb pattern. UNIMATIC’s Super-Luminova® C3 illuminates the hands, hour markers, and Bettinardi’s T-Hive, which is placed at midnight. The U1-BF and U1-BFN have automatic movement, a total case diameter of 41.5mm, and are water resistant up to 300m. The caseback of each model is engraved with the UNIMATIC and Bettinardi brand names, Bettinardi’s Honeycomb pattern, and the piece’s issue number. Presented in a UNIMATIC tough case, each model is limited to 50 pieces and numbered consecutively to mark its limited quantity.   

The Bettinardi x UNIMATIC limited-edition watch collection will be launched on Thursday, February 29th at 10 a.m. CST. The launch will take place in THE HIVE™ online at 

For additional product updates, please follow @‌bettinardigolf on Instagram and Twitter. 


Located just outside Chicago, Illinois, Bettinardi Golf is a family-owned and operated premium golf equipment company that designs, crafts, and mills precision-made golf products, including putters, wedges, headcovers, golf accessories, and more. Since 1998, Bettinardi Golf putters have amassed over 100 worldwide Tour victories and counting. For more information, please visit 


Founded in 2015 by Giovanni Moro and Simone Nunziato, two Italian friends trained as product designers at Politecnico di Milano, UNIMATIC is an Italian contemporary watch brand, blending the two friends’ passion for vintage and contemporary design. Its goal is to offer unique edition watches able to combine excellent design and high-quality standards at an affordable price. UNIMATIC believes in good design as a language and as the method.